YOGODAY
Powder Yogurt

์š”๊ณ ๋ฐ์ด_๊ตญ๋‚ด ์ตœ์ดˆ ํŒŒ์šฐ๋” ์š”๊ฑฐํŠธ

1. 7๊ฐ€์ง€ ๋ง›์˜ ํŒŒ์šฐ๋”๋ฅผ ์ƒ์ง•ํ•˜๋Š” 7๊ฐœ์˜ ๋„ํŠธ๋กœ ์‹ฌ๋ณผ์„ ํ‘œํ˜„ํ•˜์—ฌ, [์š”๊ณ ๋ฐ์ด=์š”๊ฑฐํŠธ ํŒŒ์šฐ๋”] ๋ผ๋Š” ๊ฐœ๋…์„ ๊ฐ•์กฐ

2. ์‹์š•์„ ์ž๊ทนํ•˜๊ณ  ๋ง›(์žฌ๋ฃŒ)๋ณ„๋กœ ์ฐจ๋ณ„์„ฑ์„ ์ฃผ๊ธฐ ์œ„ํ•ด, 7๊ฐœ์˜ ๋ธŒ๋žœ๋“œ ์ œํ’ˆ๊ตฐ ์ปฌ๋Ÿฌ์—์„œ ๋ณ„์ƒ‰์„ ์ฐจ์šฉํ•˜์—ฌ ํ‘œํ˜„

3. ๋กœ๊ณ ํƒ€์ž…์˜ ๊ฐ ์ŠคํŽ ๋ง์€ ์Šฌ๋ฆผํ•œ ๋””์ž์ธ์œผ๋กœ ๋„ํŠธ์™€ ์–ด์šฐ๋Ÿฌ์ง€๋Š” ๋‘ฅ๊ทผ ํš์œผ๋กœ ํ‘œํ˜„ํ•˜์—ฌ, ๋‹ค์ด์–ดํŠธ ๊ฑด๊ฐ•์‹์„ ๊ฐ•์กฐ


1. Emphasize the concept of [Yogo Day = Yogurt Powder] by expressing the symbol with 7 dots that symbolize the powder of 7 flavors

2. To stimulate appetite and differentiate each taste (ingredient), we borrowed spot colors from the colors of 7 brand product groups and expressed them

3. Each spelling of the logo type is expressed in a slim design with round strokes that harmonize with dots, emphasizing diet healthy food.

์นดํ…Œ๊ณ ๋ฆฌ                        ๋ธŒ๋žœ๋“œ (์‹ํ’ˆ)

ํด๋ผ์ด์–ธํŠธ                    ๋†์—…ํšŒ์‚ฌ๋ฒ•์ธ ์›”๋“œT&F


Category                      Brand Design (Food)

Client                            WORLD T&F Agricultural Corporation

์š”๊ณ ๋ฐ์ด๋กœ ๋ง›์žˆ๊ฒŒ ๋นผ์ž!


ํŒŒ์šฐ๋” ํ˜•ํƒœ์˜ ์š”๊ฑฐํŠธ๋กœ '์žฅ๊ธฐ๊ฐ„ ์ƒ์˜จ๋ณด๊ด€'์ด ๊ฐ€๋Šฅํ•œ ์š”๊ณ ๋ฐ์ด
๋ฐ€ํฌํŒŒ์šฐ๋” ์ฒจ๊ฐ€๋กœ ์šฐ์œ ์—†์ด ๋ฌผ๋งŒ ๋ถ€์–ด ๋ฐ”๋กœ ๋งˆ์‹œ๋Š” ์š”๊ณ ๋ฐ์ด


Let's diet deliciously with YOGODAY!
YOGODAY is a powder type yogurt that can be stored at room temperature for a long time.
YOGODAY to drink immediately by pouring water without milk by adding milk powder.

YOGODAY

Powder Yogurt

์š”๊ณ ๋ฐ์ด_๊ตญ๋‚ด ์ตœ์ดˆ ํŒŒ์šฐ๋” ์š”๊ฑฐํŠธ

1. 7๊ฐ€์ง€ ๋ง›์˜ ํŒŒ์šฐ๋”๋ฅผ ์ƒ์ง•ํ•˜๋Š” 7๊ฐœ์˜ ๋„ํŠธ๋กœ ์‹ฌ๋ณผ์„ ํ‘œํ˜„ํ•˜์—ฌ, [์š”๊ณ ๋ฐ์ด=์š”๊ฑฐํŠธ ํŒŒ์šฐ๋”] ๋ผ๋Š” ๊ฐœ๋…์„ ๊ฐ•์กฐ

2. ์‹์š•์„ ์ž๊ทนํ•˜๊ณ  ๋ง›(์žฌ๋ฃŒ)๋ณ„๋กœ ์ฐจ๋ณ„์„ฑ์„ ์ฃผ๊ธฐ ์œ„ํ•ด, 7๊ฐœ์˜ ๋ธŒ๋žœ๋“œ ์ œํ’ˆ๊ตฐ ์ปฌ๋Ÿฌ์—์„œ ๋ณ„์ƒ‰์„ ์ฐจ์šฉํ•˜์—ฌ ํ‘œํ˜„

3. ๋กœ๊ณ ํƒ€์ž…์˜ ๊ฐ ์ŠคํŽ ๋ง์€ ์Šฌ๋ฆผํ•œ ๋””์ž์ธ์œผ๋กœ ๋„ํŠธ์™€ ์–ด์šฐ๋Ÿฌ์ง€๋Š” ๋‘ฅ๊ทผ ํš์œผ๋กœ ํ‘œํ˜„ํ•˜์—ฌ, ๋‹ค์ด์–ดํŠธ ๊ฑด๊ฐ•์‹์„ ๊ฐ•์กฐ


1. Emphasize the concept of [Yogo Day = Yogurt Powder] by expressing the symbol with 7 dots that symbolize the powder of 7 flavors

2. To stimulate appetite and differentiate each taste (ingredient), we borrowed spot colors from the colors of 7 brand product groups and expressed them

3. Each spelling of the logo type is expressed in a slim design with round strokes that harmonize with dots, emphasizing diet healthy food.


์นดํ…Œ๊ณ ๋ฆฌ         ๋ธŒ๋žœ๋“œ (์‹ํ’ˆ)

ํด๋ผ์ด์–ธํŠธ     ๋†์—…ํšŒ์‚ฌ๋ฒ•์ธ ์›”๋“œT&F


Category       Brand Design (Food)

Client             WORLD T&F Agricultural Corporation

์š”๊ณ ๋ฐ์ด๋กœ ๋ง›์žˆ๊ฒŒ ๋นผ์ž!


ํŒŒ์šฐ๋” ํ˜•ํƒœ์˜ ์š”๊ฑฐํŠธ๋กœ '์žฅ๊ธฐ๊ฐ„ ์ƒ์˜จ๋ณด๊ด€'์ด ๊ฐ€๋Šฅํ•œ ์š”๊ณ ๋ฐ์ด! ๋ฐ€ํฌํŒŒ์šฐ๋” ์ฒจ๊ฐ€๋กœ ์šฐ์œ ์—†์ด ๋ฌผ๋งŒ ๋ถ€์–ด ๋ฐ”๋กœ ๋งˆ์‹œ๋Š” ์š”๊ณ ๋ฐ์ด!


Let's diet deliciously with YOGODAY!
YOGODAY is a powder type yogurt that can be stored at room temperature for a long time. 
YOGODAY to drink immediately by pouring water without milk by adding milk powder.

NOTHING dESIGN GROUP

Seoul office
201ho, 38, Dongmak-ro 8-gil, Mapo-gu, Seoul, 04072 KOREA
TEL  02-334-3320   FAX  02-334-3350


Gwangju office
A-1215, 57, Hanamsandan 6beon-ro, Gwangsan-gu, Gwangju, 62216 KOREA
TEL  062-531-6633   FAX  062-531-6632

E-mail  koojinwoog@empal.com

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